A qualified prospect is one you can service profitably. It's not winning if you bid away all your profits.
To determine how much to charge, focus on what the problem is costing your prospect.
In the Shop
-
Coaching
$100.00 – $500.00
-
Free Trial
$0.00
-
e-Learning
$1,999.00 – $2,499.00
-
For Lawyers Only Archives
$5.99 – $6.99
