Split the Baby
Selling activities and marketing activities yield different outcomes and have different time horizons. A balanced business development budget is divided appropriately between the two revenue generators.
The Sales “How to” Podcast
Business and client development tips, analysis of ethics rules that govern sales and marketing activity + sales news, interviews & analysis re: trends in the sale and marketing of legal services.
Be an Opportunist
Be an Opportunist This episode is about keeping your head on a swivel. Learn how to recognize opportunities to grow your business with existing clients or to use clients and others with whom you have relationships (online and in-person) to generate revenue. So, be on the lookout! Be an opportunist.
March 8, 2023
January 25, 2023
January 11, 2023
December 19, 2022
December 7, 2022
October 17, 2022
September 30, 2022
September 12, 2022
September 1, 2022
June 9, 2022
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